Ow am ya, Charlie?

Our blue and gold macaw Charlie is swotting up on the local dialect as DZG gets ready to help launch tomorrow’s countdown to Black Country Day.


DZG Presenter Dorrie Hall, pictured left with Charlie, has been trying to teach the 24-year-old macaw Black Country phrases such as ‘ow am ya’ and ‘ta-ra a bit’ in the run-up to the bostin’ celebrations.

Dudley Council’s leader and festival organisers are heading to our Castle courtyard tomorrow to start the 50-day countdown to Black Country Day on July 14.

And Black Country Radio host Billy Spake Mon has penned a Fly the Flag song for the occasion to encourage businesses, residents and schools to show off their Black Country colours with pride.

Billy will be joined by Dudley Council leader, Councillor Pete Lowe and Black Country Festival organisers to kick off the celebrations in style.

DZG Marketing Manager, Andrea Hales, said: “We’re already flying the Black Country flag at the top of the Castle and everyone at DZG is delighted to help host the countdown, even our macaw Charlie.

“She has been learning the lingo so she’ll be able to greet people in the local dialect as we approach the big day.”

Music events, comedy nights, a beer tour and a 10km run have already been planned as part of this year’s Black Country Festival in the Dudley borough. For more details on the festival and to order a flag visit www.blackcountryfestival.co.uk